Commercial Counsel
Legal
United States
USD 160k-175k / year + Equity
Posted on Aug 4, 2026
Attentive® is the AI marketing platform for 1:1 personalization redefining the way brands and people connect. We’re the only marketing platform that combines powerful technology with human expertise to build authentic customer relationships. By unifying SMS, RCS, email, and push notifications, our AI-powered personalization engine delivers bespoke experiences that drive performance, revenue, and loyalty through real-time behavioral insights.
Recognized as the #1 provider in SMS Marketing by G2, Attentive partners with more than 8,000 customers across 70+ industries. Leading global brands like Crate and Barrel, Urban Outfitters, and Carter’s work with us to enable billions of interactions that power tens of billions in revenue for our customers.
With a distributed global workforce and employee hubs in New York City, San Francisco, London, and Sydney, Attentive’s team has been consistently recognized for its performance and culture. We’re proud to be included in Deloitte’s Fast 500 (four years running!), LinkedIn’s Top Startups, Forbes’ Cloud 100 (five years running!), Inc.’s Best Workplaces, and the Human Rights Campaign Foundation's Corporate Equality Index!
About the Role
Attentive is seeking a Commercial Counsel to join Attentive’s legal team. A successful candidate should have superb legal experience and strong business judgment. They will help structure, draft, and review Attentive’s software agreements with customers and contracts with vendors, suppliers, and service providers. They will work closely with our revenue, marketing, finance, people, and product teams.
Location is flexible, however, the candidate will preferably work based on a Central Time schedule (i.e., starting work day at 10am ET).
What You’ll Accomplish
- Structure, draft, and review SaaS agreements and Data Protection Agreements with clients and contracts with strategic partners, vendors and service providers
- Work closely with internal business teams to identify, investigate, and manage legal risk across a wide range of product, marketing, and business initiatives
- Engage in customer-facing communication regarding our contracts
- Help formulate legal policy and process across the organization as it matures and grows
- Remain knowledgeable on relevant industry and privacy laws and regulations
Your Expertise
- Juris Doctor degree and qualified to practice law in-house in New York or the state where you live
- At least four (4) years of commercial legal experience
- Experience in drafting and negotiating SaaS and other technology agreements – either in-house or on behalf of a client
- Able to provide legally sound, pragmatic and practical recommendations under tight deadlines
- A strong “business-friendly” style that comes with an understanding that the Legal team’s primary purpose is to support the growth and success of the business
- Empathetic, enthusiastic, and energetic with a solutions-oriented mindset
- Adtech/Martech experience is a plus but not required
You'll get competitive perks and benefits, from health & wellness to equity, to help you bring your best self to work.
For US based applicants:
- The US base salary range for this full-time position is $160,000 - $175,000 annually + equity + benefits
- Our salary ranges are determined by role, level and location
#LI-AL1
By applying for this position, your data will be processed as per Attentive's Privacy Policy.
Attentive Company Values
Default to Action - Move swiftly and with purpose
Be One Unstoppable Team - Rally as each other’s champions
Champion the Customer - Our success is defined by our customers' success
Act Like an Owner - Take responsibility for Attentive’s success
Learn more about AWAKE, Attentive’s collective of employee resource groups.
If you do not meet all the requirements listed here, we still encourage you to apply! No job description is perfect, and we may also have another opportunity that closely matches your skills and experience.
At Attentive, we know that our Company's strength lies in the diversity of our employees. Attentive is an Equal Opportunity Employer and we welcome applicants from all backgrounds. Our policy is to provide equal employment opportunities for all employees, applicants and covered individuals regardless of protected characteristics. We prioritize and maintain a fair, inclusive and equitable workplace free from discrimination, harassment, and retaliation. Attentive is also committed to providing reasonable accommodations for candidates with disabilities. If you need any assistance or reasonable accommodations, please let your recruiter know.