FERMÀT is the AI native commerce platform that optimizes shopping experiences, leading to best-in-class shopper engagement and conversion. We help brands transform clicks into conversions with dynamic, personalized shopping experiences—built and optimized in minutes.

Backed by VMG, Bain Capital Ventures, Greylock, QED, and named The Information’s #1 commerce startup, we’re a 70+ person team based in SF, Austin, NYC, and Bangalore. As a fast-growing Series B company, we’re building the infrastructure for the future of online retail—and we’re just getting started.

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About the Role

We’re looking for a GTM Generalist (New Grad) to join FERMÀT and help us scale how we bring our AI-native commerce platform to market. This is a highly cross-functional role at the intersection of operations, marketing, and customer-facing teams (sales, customer success, partnerships).

You’ll rotate across different go-to-market functions, working closely with experienced operators, marketers, and revenue leaders who are invested in helping you grow from a new grad into a strong GTM leader. From day one, you’ll take on real ownership of projects that directly impact pipeline, customers, and revenue.

This role is ideal for someone who’s excited to learn quickly, wear multiple hats, and build foundational skills across the entire GTM motion.

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What You’ll Work On

You’ll tackle a diverse set of problems across our go-to-market engine:

GTM Operations

• Support core GTM systems and processes across Sales, Marketing, and Customer Success

• Help maintain and improve CRM data hygiene, reporting, and workflows

• Build dashboards and analyses to track funnel performance, conversion rates, and revenue metrics

• Assist with forecasting, territory planning, and process documentation

Marketing & Growth

• Support campaign execution across channels (email, events, partnerships, content)

• Analyze campaign performance and surface insights to improve conversion and ROI

• Help build and maintain marketing operations workflows (lead routing, attribution, automation)

• Collaborate with marketing to test new growth experiments and messaging

Customer-Facing & Revenue Support

• Partner with Sales and Customer Success on deal support, enablement materials, and customer insights

• Join customer calls to learn firsthand how customers use FERMÀT and where we win or lose

• Help document customer feedback and turn it into actionable insights for product and GTM teams

• Support onboarding, renewals, and expansion motions as needed

You’ll spend your first few months rotating across these areas, building context and shipping small but meaningful projects. Over time, you’ll take on larger, more ambiguous initiatives with increasing ownership.

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What We’re Looking For

Required

• Bachelor’s degree (or equivalent) in Business, Economics, Marketing, Operations, Engineering, or a related field

• Strong analytical skills—you’re comfortable working with data, spreadsheets, and dashboards

• Clear written and verbal communication skills

• Strong organizational skills and attention to detail

• Bias toward action and ownership—you like figuring things out and moving projects forward

• Curiosity about how companies grow and how GTM teams work together

• Comfort working cross-functionally with different teams and stakeholders

Nice to Have

• Internship or part-time experience in operations, consulting, sales, marketing, customer success, or startups

• Experience with tools like Salesforce, HubSpot, Notion, Airtable, or SQL

• Exposure to B2B SaaS, startups, or revenue teams

• Experience running projects, student org leadership, or entrepreneurial work

• Interest in AI, commerce, or technology-driven businesses

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Our GTM Stack

Salesforce • HubSpot • Notion • Airtable • Google Sheets • Looker • Gong • Various internal tools

Don’t worry if you haven’t used all of these. We’re looking for people who can learn quickly and adapt.

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What a Typical Week Looks Like

You’ll split your time across execution, analysis, and collaboration. One day you might be building a dashboard to understand funnel conversion; another day you might be helping launch a campaign, sitting in on customer calls, or improving a sales process.

You’ll work closely with teammates across Sales, Marketing, Customer Success, RevOps, and Product. You’ll ship work weekly, get fast feedback, and see the direct impact of your efforts on the business.

Early on, you’ll focus on well-scoped projects with guidance. As you ramp up, you’ll start owning end-to-end initiatives and influencing how we scale our GTM motion.

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How You’ll Grow

GTM Skills

• Learn how modern B2B SaaS companies build and scale go-to-market engines

• Develop strong foundations in revenue operations, marketing analytics, and customer engagement

• Gain hands-on experience working with real customers and live revenue data

Mentorship & Support

• Structured onboarding and rotation plan

• Regular 1:1s with your manager and GTM leaders

• Frequent feedback and coaching focused on growth

• Exposure to senior leadership and strategic decision-making

Career Development

• Broad exposure across GTM functions before specializing

• Opportunities to grow into roles in RevOps, Marketing, Sales, Customer Success, or Strategy

• Clear growth path from new grad to mid-level GTM roles

• Culture that values learning, ownership, and experimentation

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Why Join FERMÀT as a New Grad

• Real impact from day one: Your work will directly influence revenue and customer outcomes

• Learn the full GTM picture: Rare opportunity to rotate across ops, marketing, and customer-facing teams

• Fast-paced growth: Series B startup where you’ll learn quickly and take on responsibility early

• Smart teammates: Work with experienced operators and leaders from top tech companies and startups

• Modern tech + AI: Be part of an AI-native company shaping the future of commerce

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Benefits

• Competitive salary + equity package

• Comprehensive health, dental, and vision insurance for you and all your dependents

• Retirement benefits:

  • US: 401(k) plan with 4% matching

  • India: Provident Fund with 12% matching

• 4 months of paid parental leave

• Unlimited PTO policy (with minimum 5 days PTO / quarter!)